Arsenal signs up Octopus Energy for green energy switch

Arsenal signs up Octopus Energy for green energy switch

Arsenal signs up Octopus Energy for green energy switch

Club’s new official energy partner to promote renewable power offer to Arsenal fans

Arsenal has announced it is working on a plan to source renewable power for the club and its Emirates Stadium, after inking a deal with solar energy specialist Octopus Energy.

Octopus Energy announced late last week it has become the club’s official energy partner, under a deal that will see it provide renewable power to the Arsenal estate.

A spokeswoman for the company said the full switching of Arsenal’s power supplies to a 100 per cent renewables tariff was “imminent”.

The partnership also includes a wide-ranging marketing deal that will see Octopus Energy offer Arsenal fans a tariff that will provide them with the same renewable electricity that will power the Emirates Stadium.

The tariff will see fans offered a range of club-related benefits including official signed merchandise and VIP stadium tours, while Octopus will promote its brand at domestic fixtures will be able to access Arsenal’s digital channels and run promotional activities and marketing initiatives featuring first-team players.

“This partnership with Octopus is a positive step towards improving our contribution to environmental sustainability,” said Vinai Venkatesham, Arsenal’s chief commercial officer. “We will be working closely with them to develop renewable power supplies, as well as providing special offers for Arsenal fans in the UK. We look forward to supporting Octopus Energy in the growth of their business.”

Greg Jackson, founder of Octopus Energy, said the partnership was “a massive step for us in championing greener, fairer energy for Britain”.

“We are thrilled to be working with the club to switch Emirates Stadium to green energy,” he said. “We are passionate that greener energy is critical to the future of our planet, and for many people can be cheaper than with big energy companies. Arsenal and Octopus are both leaders in their fields, and we look forward to working closely together to take this message to their fans and the wider football audience.”

Octopus is a major investor in UK solar projects and earlier this year it branched out with a new offer to sell green power direct to consumers. The company said it has has signed up more than 40,000 energy accounts since the launch of the tariff in April and is now looking to accelerate the growth of the business through the partnership with Arsenal.

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